Fanatics Rebuts Panini's Accusations in Sports Card Market Dispute

In the ever-evolving realm of sports trading cards, a legal skirmish is unfolding. Fanatics, a major player in the arena, faces an antitrust lawsuit from competitor Panini over its intensified endeavors in the sports card sector, especially considering its impending stewardship of the NBA and NFL card sectors.

Staging their defense in a U.S. District Court located in Tampa, Florida, Fanatics is resolute. They believe that Panini’s accusations don’t hold water, particularly in light of antitrust guidelines. A central point of contention raised by Fanatics is Panini's own longstanding practices in the industry.



Drawing attention to a detailed 35-page document, Fanatics paints a vivid picture. For well over a decade, Panini has been at the forefront, acquiring exclusive intellectual property licenses from a myriad of sports leagues and player coalitions. Ironically, Fanatics alleges, this mirrors the actions that Panini now contests. Furthering their point, Fanatics highlights Panini’s ascension in the market, achieved by sidelining competitors through such exclusive deals. If Panini feels overshadowed, Fanatics argues, it's because of a shifting competitive landscape and not due to any wrongdoing on Fanatics' part.

While Panini’s grievance centers on Fanatics overstepping its bounds in the run-up to capturing NBA and NFL licenses, Fanatics deems it a mere byproduct of healthy competition. Their claim? They secured coveted 2021 exclusive licenses with industry giants like the NBA, NFL, and MLB, purely based on competitive merit.

Fanatics goes on to underscore their transparent dealings. They didn't dissuade leagues or players' associations from entertaining Panini's bids. Moreover, there was no behind-the-scenes leveraging to influence these decisions. The reason for such clarifications? According to Fanatics, such events simply didn’t transpire.

Further driving their defense, Fanatics underscores Panini’s failure to showcase tangible evidence of any wrongdoing, as alleged in their recent antitrust lawsuit.

Yet, the plot thickens. Panini, not restricting its legal pursuits to antitrust concerns, also initiated proceedings against Fanatics in Texas. The reason? A sudden exodus of over thirty pivotal Panini staff members, including brand custodians, to Fanatics. To add fuel to the fire, Fanatics also channeled substantial investments into the printing entity responsible for Panini's cards. On top of that, exclusive autograph agreements with three rising stars from the latest NFL Draft have ensured their signed cards are conspicuously absent from Panini's NFL offerings.

Fanatics responds to these series of events, framing them as natural market dynamics. Post securing their licenses, they ventured to enrich the overall collector experience. This included enhancing various facets of the trading card ecosystem, from talent acquisition to fortifying printing capabilities and securing player endorsements.

In the unfolding legal narrative, Fanatics maintains its stance. They refute any allegations of contractual breaches by the employees who transitioned from Panini. Their narrative is clear: employees migrated to Fanatics in pursuit of better compensation. Moreover, they firmly believe that inking exclusive deals with budding stars is both strategic and legitimate, designed to amplify their market footprint and serve their licensing collaborators more effectively. Notably, they emphasize, such moves are in no way a ploy to undercut Panini’s market standing.