What’s New
On February 10, 2026, Hasbro, Inc. announced a multi-year global licensing agreement with Warner Bros. Discovery. Beginning in 2027, Hasbro becomes the global primary toy licensee for the Harry Potter universe, including the upcoming HBO Original series. The agreement covers a wide range of products, including collectibles and board games, fueling speculation about a Harry Potter crossover in Magic: The Gathering (MTG) Universes Beyond.
This strategic move follows a period of record-setting performance for Magic: The Gathering, with recent Universes Beyond sets such as Avatar: The Last Airbender and The Lord of the Rings achieving strong sales. The Harry Potter license is expected to provide Wizards of the Coast (WotC) with a major new IP for future MTG sets.
Configuration at a Glance
- The agreement covers action figures, interactive plush, dolls, role-play items, board games, and collectibles.
- No specific Magic: The Gathering product configuration has been announced as of February 2026.
- Potential for future Magic: The Gathering Universes Beyond sets featuring Harry Potter characters and themes, pending official product details.
Key Inserts & Parallels
- No inserts or parallels for a Harry Potter Magic: The Gathering set have been confirmed.
- Upper Deck's separate Harry Potter trading card license includes Gold 1/1 Outburst parallels for their cinematic-themed product line.
Autographs & Relics
- No autograph or memorabilia content has been announced for any Magic: The Gathering Harry Potter set.
- Upper Deck's Harry Potter trading cards will feature autographs, focusing on the 25th anniversary of the first film.
Collector Notes
- The Hasbro-Warner Bros. Discovery licensing agreement begins in 2027 and includes the HBO Original Harry Potter series.
- Magic: The Gathering’s 2026 release calendar is already filled with other Universes Beyond and in-universe sets, with no Harry Potter product announced for that year.
- 2026 MTG Universes Beyond roadmap includes:
- Lorwyn Eclipsed (January 2026)
- Teenage Mutant Ninja Turtles (March 2026)
- Secrets of Strixhaven (April 2026)
- Marvel Super Heroes (June 2026)
- The Hobbit (August 2026)
- Star Trek (November 2026)
- The HBO Harry Potter series will debut in 2027, with a new cast including Dominic McLaughlin, Arabella Stanton, Alastair Stout, John Lithgow, and Janet McTeer.
- Upper Deck holds a separate Harry Potter trading card license focused on the films, with premium cards and autographs.
- No print runs, odds, or design details have been released for any Magic: The Gathering Harry Potter set.
- The Hasbro deal positions Wizards of the Coast to potentially integrate Harry Potter into the Magic: The Gathering gameplay ecosystem in the future.
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